Putting It All Together
Whether you are researching your own site or one of your competitors, OptiLink brings together, all in one place, the very same information that the search engines use in analyzing your site. In a series of specialized views the linking structure of any page you desire is taken apart and presented in a way that exposes inconsistencies and opportunities for improvement.
There might be a hundred ways you can use that information to increase your traffic and improve your business, but here are just a few:
- Look at your own pages and your own sites and be consistent in how they link to each other;
- Add and modify keywords on your pages to make the best use of the links you are getting;
- Discover and quantify undesirable links and seek to have them removed or changed;
- Identify the Hubs and Authorities in your subject area so you can ask for links where it really counts;
- Show you where to narrow the focus of each of your pages for more effective linking; or
- Reverse engineer the linking structures and strategies that successful marketers are using.
OptiLink will cause you to see your pages in a new way and to think about optimization and traffic building in different terms. Just as you re-think, you will probably re-link. I am sure that you will find, just as others have, that when you make use of the perspective that OptiLink provides, your positioning will improve and your traffic will increase.
With 90 risk-free days to find out, you have everything to gain, and nothing to lose but a few bad links!
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